Behind the Scenes: What Really Happens at a Festival like Ultra Music Fest

Posted by Camie Dunbar on Mar 19, 2018 11:44:05 AM

 

Nothing brings a crowd of people together like a music festival. The ground-shaking, feel-it-in-your-chest pounding music, your favorite performers rocking out the stage, and the smell of festival food filling the air. All of these sights and sounds come together to create one heck of an incredible experience and a unique form of experiential marketing.

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Topics: Insider, Events, Experiential, Branding

The Secret to Standing Out in a Sea of Marketers: Experience Marketing

Posted by Camie Dunbar on Jan 30, 2018 2:19:00 PM
Being different is good – especially when it comes to standing out in a sea of other competitors. Who says a little competition isn’t good – right?
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Topics: Events, Experiential