IG Events

Mecum Kissimmee 2019 A Full Week of Unique Experiences

For the second year in a row, Innovative Group (IG) will rev up the entertainment at Mecum Kissimmee 2019, the world’s largest Mecum Auto Auction. The event, which runs through Jan. 13, is 10 full ...
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IG Events

Master’s of All Things Delicious! MAXimus Represented at the World Food Championships

Fire up the grill! Master chefs are a true treasure in the culinary world. Their creativity regarding their recipes and food preparation can make millions of mouths water. So, what’s it like when ...
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IG Events

Experiential Marketing Engages at the Riptide Music Festival

The Innovative Group (IG) team is still riding the wave of excitement from the Riptide Music Festival. More than 40,000 people attended the three-day event, which was held in Fort Lauderdale Beach, ...
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IG Events
March 20, 2018

Behind the Scenes: What Really Happens at a Festival like Ultra Music Fest

  Nothing brings a crowd of people together like a music festival. The ground-shaking, feel-it-in-your-chest pounding music, your favorite performers rocking out the stage, and the smell of festival ...
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IG Events

The Secret to Standing Out in a Sea of Marketers: Experience Marketing

Being different is good – especially when it comes to standing out in a sea of other competitors. Who says a little competition isn’t good – right?
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